29 October 2026 Business

CELEBRITIES CELEBRATE 50 YEARS OF RALPH LAUREN IN ASIA WITH WORLD’S FIRST POLOFEST

Global talent come together as Ralph Lauren approaches its 60th anniversary in 2027 with PoloFest.

 

Tokyo, Japan 22nd  October 2026: Global talent, including Conan Gray, Janelle Monae and Andre 300 came together for PoloFest, the first in a series of global moments celebrating six decades of the brand and 50 years of Polo in Japan. 

PoloFest is a new three-day Ralph Lauren experience celebrating the culture, community, and global influence of Polo Ralph Lauren through collecting, craftsmanship, and conversation. Launching in Tokyo as the first global activation ahead of Ralph Lauren's 60th anniversary, the festival features an immersive archival exhibition of rare Polo pieces, a vintage marketplace curated by leading collectors from around the world, and a speaker series with voices from fashion, music, sports, and design. Guests can also shop exclusive merchandise, including one-of-a-kind Polo pieces reimagined by Japanese artisans.

Polo arrived in 1976, and Tokyo has since become one of the world's most passionate Polo cultures.

Ralph Lauren's relevance now reaches well beyond fashion; for Fiscal 2026, global revenue increased 15% to $8.1 billion, Asia revenue increased 23% to $2.1 billion. PoloFest, the brand's first-of-its-kind celebration of Polo culture comes as the brand enjoy its current commercial resurgence.

The festival is open to the public from Friday, October 23 through Sunday, October 25. 

WHO: 

Notable guests included André 3000, Janelle Monáe, Conan Gray, Mark Lee, Krystal Jung, Tyson Beckford, Tadanobu Asano, Tarzzan, Woochan, SANA, Hikari Mori, Jun Hasegawa, Kiko Arai, Ayami Nakajo, Shota Matsuda, Ryo Ryusei, Ai Sugiyama, Koji Uehara, Junya Ishigami, Christel Takigawa, Tomoyasu Hotei, Yosuke Kubozuka, Mackenyu Arata, Atsuro Watabe, UTA, Rila Fukushima, Tao Okamoto, Naomi Kawase, Ayumu Goromaru, Kairi Netsuke, Tadahiro Nomura, Yukiko Kashiwagi, Kurumi Nakata, Benjamin Kheng, Mimi Lana, Meen Nichakoon, Becky Armstrong, Ekin Cheng, VanNess Wu, Andrew Lin and more. 

PoloFest opens to the public 23–25 October at Jing Harajuku, Tokyo.

29 October 2026