Shell, the leading energy and petrochemicals business has around 94,000 employees in more than 70 countries and territories.
THE CHALLENGE
As is typical for a business with such a global footprint, Shell has a diverse range of communication needs, satisfying a multitude of stakeholders, from investors, employees and local communities to the world’s media. Video and image content play an increasingly valuable role in supporting this communications strategy.
HOW WE HELP
AP Assignments is one of a small group of preferred suppliers working to produce a variety of photographic and video content. Assignments vary greatly in location and subject matter, which is where our versatile, specialist network comes in.
Our dedicated team are able to mobilize highly experienced photographers, videographers and production crew in diverse locations, often at short notice to deliver high quality, fully edited and brand compliant content.
Recent projects have included training videos, staff portraits, awards ceremonies and coverage of corporate social responsibility initiatives. For a number of years AP Assignments also worked as the dedicated team providing on-site coverage of the Shell Eco-marathon, where our remit includes distribution of content, as it happens to newsrooms worldwide.